Jennifer Chandler

Assistant Professor of Marketing

Phone: (808) 956-7713
Fax: (808) 956-9886
Email: click here
Office: Shidler College of Business, #C502j

Education

2007       Ph.D. Management, Specialization in International Marketing and Strategy
                Minor in Social Networks Analysis
                University of California at Irvine

2001       M.B.A. International Business, Specialization in Marketing
                University of Hawaii at Manoa

1996       B.A. English and World Literature
                University of California at Los Angeles (UCLA)


Academic Experience

University of Hawaii at Manoa
Assistant Professor, August 1, 2007 - present

Industry Experience

Sales & Marketing Consultant , Honolulu, Hawaii
DailoChandler Creative, 2001-2003
Provided services related to advertising, affiliate and cooperative marketing, sales management, outside sales, copywriting, graphic design, marketing strategy consulting, and marketing research.
-- Worked with companies such as Air Pacific Airlines, Market Trends Pacific, Fiji Tourism Bureau, Qantas Airlines, Air New Zealand, Business and Leisure Holidays, and Island Heritage Products.

Advertising Sales and Marketing Executive, 1998-2001, Honolulu, Hawaii
Television: Raycom Media: NBC / KHNL, Warner Bros / KFVE, 1999-2001
Television: Paxson Communications 1998-1999
Radio: Clear Channel Communications KIKI FM & KSSK FM, 1998

Research Interests

Business-to-Business Marketing
Interfirm Cross-Cultural Issues
Advertising
Deregulation of Mass Media
Social Networks Analysis
Brand Marketing in Business Markets


Selected Publications

InBranding: Development of a Conceptual Model,” with Waldemar Pfoertsch, Cheryl Ann Luczak, Frederik Beuk, and Jian Su. Academy of Marketing Studies Journal (forthcoming).

Selected Research Awards

Distinguished Research Award, 2007 Allied Academies International Conference

Finalist, ISBM Business Marketing Doctoral Dissertation Competition 2006
Selected Participant, Inst for the Study of Business Markets 2006 PhD Camp